# Lead Action Filter

## Overview

The **Lead Action Filter** is a monitoring tool that lets managers track what actions their salesmen are taking on leads — who did what, when, and how many actions were completed.

[![image.png](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/scaled-1680-/u81image.png)](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/u81image.png)

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## What It Shows

- **Total number of leads** in the system.
- **Total number of actions** taken across all leads.
- A detailed list of each lead with: 
    - Lead name, mobile, email
    - Assigned salesman
    - Lead creator
    - Created date
    - Current state
    - Action taken (e.g., WhatsApp, Call, Check-in)
    - Who performed the action
    - When the action was done

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## How to Use It

1. Go to **Sales Module → My Leads → Lead Action Filter**.
2. Apply filters to narrow down results by salesman, date range, action type, or state.
3. Review the action log.

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## Key Insight — Actions vs Leads Count

> The number of **actions** can be higher or lower than the number of **leads**.
> 
> - A salesman with 5 leads but 10 actions has been actively following up.
> - A salesman with 5 leads but 0 actions has not contacted any leads yet.
> - If a lead shows in **All Leads** but not here, it may have been **deleted/moved to trash**.

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## Available Filter Options

<table id="bkmrk-filter-description-c" style="width: 68.4524%; height: 666.208px;"><thead><tr style="height: 30.125px;"><th style="width: 33.1957%; height: 30.125px;">Filter</th><th style="width: 66.616%; height: 30.125px;">Description</th></tr></thead><tbody><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Creator**</td><td style="width: 66.616%; height: 30.125px;">The user who created the lead.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Current Salesman**</td><td style="width: 66.616%; height: 30.125px;">The salesman currently assigned to the lead.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Affected Salesman**</td><td style="width: 66.616%; height: 30.125px;">The salesman affected by the action.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Assigned From**</td><td style="width: 66.616%; height: 30.125px;">Who the lead was assigned from.</td></tr><tr style="height: 46.9167px;"><td style="width: 33.1957%; height: 46.9167px;">**Actions**</td><td style="width: 66.616%; height: 46.9167px;">Filter by specific action type (e.g., call, WhatsApp, check-in).</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Tag**</td><td style="width: 66.616%; height: 30.125px;">Filter by tags applied to the lead.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Leads Creator**</td><td style="width: 66.616%; height: 30.125px;">The original creator of the lead.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Lead ID**</td><td style="width: 66.616%; height: 30.125px;">Filter by specific marketing info / Lead ID.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Sources**</td><td style="width: 66.616%; height: 30.125px;">Filter by lead source.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Lead Types**</td><td style="width: 66.616%; height: 30.125px;">Filter by lead type.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Reply State**</td><td style="width: 66.616%; height: 30.125px;">Filter by the reply status of the action.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Broker**</td><td style="width: 66.616%; height: 30.125px;">Filter by broker linked to the lead.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Broker Agents**</td><td style="width: 66.616%; height: 30.125px;">Filter by broker agent.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Assignment Type**</td><td style="width: 66.616%; height: 30.125px;">Filter by how the lead was assigned.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**State**</td><td style="width: 66.616%; height: 30.125px;">Filter by current lead state.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Lead Origin**</td><td style="width: 66.616%; height: 30.125px;">Filter by where the lead came from.</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Date Request was created**</td><td style="width: 66.616%; height: 30.125px;">Filter by lead creation date (From / To).</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Date action was created**</td><td style="width: 66.616%; height: 30.125px;">Filter by when the action was logged (From / To).</td></tr><tr style="height: 46.9167px;"><td style="width: 33.1957%; height: 46.9167px;">**Date action is taking place**</td><td style="width: 66.616%; height: 46.9167px;">Filter by the scheduled action date (From / To).</td></tr><tr style="height: 30.125px;"><td style="width: 33.1957%; height: 30.125px;">**Assignment Date**</td><td style="width: 66.616%; height: 30.125px;">Filter by when the lead was assigned (From / To).</td></tr></tbody></table>

[![image.png](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/scaled-1680-/nJaimage.png)](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/nJaimage.png)

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## Available Options

- **Sort** by different criteria to organize the action log.
- **Export** the action report for external use or reporting.
- **History** button on each lead — shows the full interaction log for that specific lead.
- **Search bar** — find specific leads or actions quickly.

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## Key Things to Know

- This tab is primarily used by **managers and team leaders** for performance monitoring.
- It is useful for identifying inactive leads or salesmen who haven't logged any actions.
- Use it alongside the **Dashboard** for a full picture of team performance.