# Campaigns ## Overview **Campaigns** represent specific marketing efforts linked to a source. For example, a Facebook campaign running for a specific project during a specific period. [![image.png](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/scaled-1680-/ZAdimage.png)](https://knowledge-base.profitcrm.net/uploads/images/gallery/2026-06/ZAdimage.png) --- ## Campaigns List The campaigns page displays:

Column	Description
Name	Campaign name.
From	Campaign start date.
To	Campaign end date.
Budget	The allocated budget for this campaign.
Target	The lead target number.
Actions	Edit, Online, Landingpage, or View Leads buttons.

Clicking into a campaign shows a detailed breakdown including leads per state, gender, segment, age group, tags, lead cost, spent, and achieved. --- ## How to Add a New Campaign Click **Add New** and fill in:

Field	Required	Description
Name	✅	Campaign name.
Content	Optional	Description of the campaign.
Purpose	Optional	Goal of the campaign.
From	✅	Start date.
To	✅	End date.
Budget	✅	Allocated budget.
Target	✅	Target number of leads.
Campaign Type	Optional	Type of campaign.
Campaign Purpose	Optional	Purpose category.
Campaign Area	Optional	Geographic area targeted.
Target Size	Optional	Size of the target audience.
Target Audience	Optional	Description of the target audience.
District	Optional	Specific district targeted.
Files / Gallery	Optional	Upload supporting files or images.